Viewing Statistics and Media Reach

Key audience metrics for the 3rd edition of the FT Global Boardroom

0k+

Unique views

0k

Website visits

0.5m

Million impressions on Social

0.3k

Avg. unique live stream views per day

0%

C-suite/Director level attendees

0.6k

Tweets

0,418

Questions asked

0

NPS

0.4m

Reach via social

0

Countries represented

Key viewing metrics from the second FT Global Boardroom

DAY 1 / 4 May

DAY 2 / 5 May

DAY 3 / 6 May

Total Views (per day)

21,541

24,532

13,438

Just some of the organisations who attend:

Schneider Electric

Radisson Hotel Group

Procter & Gamble

Danone

NatWest Group

Diageo plc

BP

The World Bank Group

L'Oréal

Mastercard

BioNTech

United Nations Economic Commission for Latin America and the Caribbean

Bank of Ireland

The Hongkong and Shanghai Hotels, Limited

Waitrose / John Lewis Partnership

Bank of America

Sao Paulo State Government

easyJet

FedEx Express Europe

European Commission

FOUNDER MPA GLOBAL
“Quality of discussion was exceptional during each panel and individual presentation.”

Social reach from the third FT Global Boardroom

Twitter


Impressions:

0

Engagements:

0

Clicks:

0k

LinkedIn


Impressions:

0

CTR avg:

0.97%

Engagement avg:

0.54%

Instagram


Impressions:

0

Views / Estimated reach:

0

FT media value and brand exposure

31

Emails

3,922,116

Emails sent

12

Print Ads placed globally

605,821

Impressions on Social

292

Social Posts

2,415

Direct website visits generated via social

£605,600

Ratecard

The FT’s global audience

73%

almost 3/4 working adults

59%

have budget responsibilities*

£1.3m

average HH net worth

18%

are millionaires

74%

international business travellers*

49

average age

Company size*

Region*

Senior positions*

44%

in SMEs (1-250 employees)

34%

UK

28%

CEMEA

59%

Business Decision Makers

46%

Senior Management

41%

in large companies (1,000 employees)

25%

Americas

13%

Asia

30%

C-Suite

Source: FT Global Reader Survey 2017, global respondents 6,448

*Based on 4,705 global working respondends